Client
Pasela
Overview
Designed a dedicated website for Pasela, extending the app’s clean design language icons, typography, and color palette to a web platform aimed at teachers. The site presents key features, research findings, and lesson previews to inform and engage potential users.
Client
Pasela
Industry
SEL
Service
UI / UX Design
Web Development
Brand Identity
Content
Duration
6 Weeks
The Challenge
Translating a mobile-first educational app into a web experience without losing brand consistency or overwhelming visitors. Needed flexible architecture for future products, strategic use of blue and rainbow accents, and a balance between rich content (clinical data, lesson teasers, pricing) and simplicity for busy educators.
The Solution
Structured the site into five intuitive sections, Research, Products, Pricing, Resources, Lessons, each with clear headlines, concise summaries, and interactive elements. The hero features scrollable animations and app previews; “Word of the Week” uses an in-page calendar to expand definitions instantly. Blue CTAs at section ends guide users, and responsive layouts ensure usability on both mobile and desktop.
The Result
Delivered a cohesive web presence that reinforced brand trust through consistent design and real-world data. Educators quickly grasped Pasela’s value via streamlined navigation and dynamic previews, reducing decision friction and setting up the site to scale with new offerings.
